Logic's "Phygital" Experience
Logic was founded in 2010 and has expanded internationally in nine countries and is a leading e-cigarette brand in USA, UK and France owned by JT International.
Because consumers live online and offline in symbiosis, searching for enhance experiences that meet their needs in new exciting ways, Logic wanted to provide their consumers an augmented and optimized brand experience to attract new users, create brand loyalty and reward consumers with prizes and promotions.
To spark interest and get consumer attention an animation teaser was created to promote Logic’s augmented experience that drives consumer engagement to win prizes, earn rewards or download discount coupons for their loyalty.
* SCN Branding Inc. has no affiliation and ownership of tobacco and electronic cigarettes products.