IEEE Standards Association
A leading consensus-building organization that nurtures, develops and advances global technologies, the IEEE Standards Association connects a broad range of individuals and organizations in more than 160 countries to facilitate standards development and standards-related collaboration. The association promotes innovation, enables the creation and expansion of international markets and helps protect health and public safety. Collectively, the IEEE Standards Association's work drives the functionality, capabilities and interoperability of a wide range of products and services that transform the way people live, work and communicate.
SCN developed a visual system for the IEEE Standards Association's marketing communication that reflects its innovation in digital technology by providing a modern and contemporary design that aligns with their industry. We simplified and enhanced their existing collateral and kept the main focus on the company's ongoing commitment to establishing technology standards worldwide.